Anyone agrees that the social media platform ‘Instagram’ is one of the most effective ways of marketing.
At present digital marketers, advertisers and businesses come to Instagram as they wish to grow their businesses faster. If someone follows a good Instagram marketing strategy, he or she can grow their business faster.
But there is a special strategy to grow a business 3 times faster. Fast growth is better than slow growth.
So going for a perfect marketing strategy which increases the follower base of a Instagram page 3 times faster is a wise decision.
It will save time and also effort.
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1. Use of Hashtags Cleverly
Hashtags are one of the most powerful tools available on Instagram. Hashtags help Hashtag is a combination of letters, numbers which are preceded by a # symbol. These hashtags are used to categorize the content on Instagram. In other words, hashtags are the sorting process of Instagram. Using relevant and matching hashtags in posts is very helpful in increasing reach and engagement.
2. Consistent Uploading
An Instagram page must upload constantly. Otherwise, the audience of that particular page will unfollow it. Creating two or three posts daily and uploading them in the hours where there is a high reach and engagement rate will be very helpful. And also uploading content which is not related to the niche won’t help to grow an Instagram page.
3. Using Instagram Insights
There is an option to look at the analytics of the Instagram page if it is a business account. Anyone can convert a normal account into a business account in a few clicks. The Instagram insights feature will help the page admin to look over the reach and engagement of the posts separately.
They can find which posts and videos are performing well and upload such content. It will increase the reach and engagement more and more. It also brings a huge follower base because there is so much engaging content on the page.
4. Following Trends
Trends change from time to time. Trends of today won’t become trends tomorrow. But they have a high possibility of earning a vast reach and an engagement. But also the marketer needs to work inside the related niche and think creatively to meet the trends. Trends can be found from Google trends and such like tools.
Posts created around the trending topics are more engaging as the Instagram audience is always looking for them. Using trending hashtags and content, anyone can reach a good audience and achieve a high rate of engagement easily.
5. Interacting with the audience
After creating a decent follower base on Instagram, the page owner must interact with them in a friendly manner to hold them. Otherwise, they will unfollow and leave. The page admin must communicate with them and solve their problems related to the brand, products, or service provided.
Interacting with the audience will build trust about the brand and more followers will reach the page as they see this friendly communication and interacting process.
6. Use of Instagram Paid Ads
Instagram paid ads are another powerful tool which can be used to reach an untouched Instagram user base. A page admin can pay a certain amount and boost their posts or advertisements on the platform and as a result, more people will see it.
If that audience is interested in that content, they will surely follow that page. So paid advertising is also another very effective tool where the marketers can market their products, services or business through Instagram quickly, easily, and effortlessly.
So it is crystal clear that Instagram is one of the best social media platforms for marketers. If those marketers follow the above points with their marketing strategy, they can reach a vast audience quickly and increase the rate of engagement. That will surely affect the follower count of the page.
If the content quality is high and consistent, the people who see those posts and videos will interact with the page and follow it.
Perfectly following the above points will surely increase the growing rate of an Instagram page 3 times faster than before.