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You are here: Home / Archives for Tips / Instagram Tips

How to Use Instagram?

Last updated on May 27, 2023 By Admin

Creating an Instagram account opens up a world of creativity, inspiration, and connection, allowing you to express yourself and engage with a diverse community of users. Creating an Instagram account is a simple and straightforward process that allows you to join the vibrant community and share your moments with the world. Here’s what you need to know:

How to Use Instagram
How to Use Instagram

Download the App: Install the Instagram app from your device’s app store.

Sign Up: Open the app and sign up with either your email address or phone number.

Username and Password: Choose a unique username and a strong, memorable password.

Profile Information: Add a profile photo, a bio, and links to your website or other social media profiles.

Privacy Settings: Adjust your account’s privacy settings based on your preferences.

Connect with Friends: Find and follow friends and accounts that interest you.

Start Posting: Begin sharing your photos, videos, stories, and engage with others through likes, comments, and messages.

Understanding Instagram Feed Algorithm

Instagram uses an algorithm to determine the order of posts shown on users’ feeds, based on relevancy and user engagement.

Engagement Factors: The algorithm considers factors like likes, comments, shares, and saves to determine the popularity and relevance of a post.

User Preferences: The algorithm analyses a user’s past behavior, including the accounts they engage with most, to tailor their feed accordingly.

Timeliness: Recent posts are given priority, but the algorithm also considers the likelihood of user engagement.

Content Type: The algorithm takes into account the types of content a user typically engages with, such as photos, videos, or carousel posts.

Interaction Patterns: The algorithm considers the frequency and consistency of a user’s interactions with specific accounts.

Understanding the Instagram feed algorithm helps users optimise their content strategy to increase visibility and engagement on the platform.

Navigating the Instagram Interface

Here’s a breakdown of navigating the Instagram interface:

Home Feed: The home feed displays posts from accounts you follow, where you can scroll vertically to view content.

Explore Page: Tap the magnifying glass icon to access the Explore page, which showcases recommended posts and accounts based on your interests.

Profile: Your profile is where you can view and edit your own posts, bio, followers, and following. It also displays your IGTV videos and archived posts.

Notifications: The heart icon brings you to the notifications tab, where you can see likes, comments, mentions, and followers’ activities.

Direct Messages: The paper airplane icon allows you to access your direct messages, where you can chat with individuals or groups.

Story Viewer: Tap on circles at the top of the home feed or profile to view friends’ Stories, which are temporary posts that disappear after 24 hours.

Search: Use the search bar to find specific accounts, hashtags, or locations.

Navigating the Instagram interface allows you to explore content, engage with others, and customise your own profile, making the most of your Instagram experience.

Managing and Editing Your Profile on Instagram

Your Instagram profile is your online identity, and managing and editing it allows you to make a strong impression and effectively engage with your audience. Here’s what you can do:

Profile Picture: Choose a clear and representative profile picture that reflects your personal brand or identity.

Bio: Craft a concise and engaging bio that highlights your interests, profession, or any other relevant information.

Website Link: Include a link to your website or other social media profiles to drive traffic and expand your online presence.

Highlight Reels: Create and organise Story Highlights that showcase your best content and important information.

Activity Status: Adjust your activity status visibility to control who can see when you were last active on Instagram.

Privacy Settings: Customise your privacy settings to control who can view your posts, comment on them, or send you direct messages.

Tagged Photos: Review and manage the photos you are tagged in to maintain control over your online representation.

Regularly reviewing and updating your profile ensures that it accurately represents you and your brand while providing a positive and engaging experience for your Instagram followers.

Privacy and Security Settings

Account Privacy: Choose between a public or private account, controlling who can view your posts and follow you.

Blocking: Block specific users to prevent them from viewing your profile, interacting with your content, or contacting you.

Two-Factor Authentication: Enable two-factor authentication for added security, requiring an additional verification step during login.

Story Controls: Customise who can view your Stories, hide them from specific users, or disable resharing.

Comment Controls: Filter and restrict comments on your posts, limiting interactions to desired audiences.

Message Controls: Manage message requests and filter out unwanted or inappropriate messages.

Data Settings: Access and control the data Instagram collects about you, including ad preferences and account activity.

Login Activity: Monitor and review recent login activity to detect any unauthorised access to your account.

Account Recovery: Set up account recovery options like email or phone number to regain access in case of a security breach.

Using Instagram Insights for Business Accounts

Instagram Insights provides valuable analytics and data for business accounts, offering insights into your audience, content performance, and engagement.

Post Performance: Analyze the reach, impressions, engagement, and saves of your posts to understand what content resonates with your audience.

Story Insights: Measure the reach, taps forward, taps back, and replies on your Instagram Stories to assess their effectiveness.

Follower Growth: Track the growth of your follower count over time and identify trends or patterns.

Promotions and Ads: Assess the performance of your promoted posts and advertisements, including reach, impressions, and engagement metrics.

By utilizing Instagram Insights, businesses can make data-driven decisions, optimize their content strategy, and better understand their audience to drive growth and engagement on the platform.

Exploring the Explore Page on Instagram

The Explore page on Instagram is a powerful tool that allows you to discover new content, connect with users beyond your immediate network, and find inspiration. Here’s what you can expect when exploring the Explore page:

Recommended Content: The Explore page curates personalised content based on your interests, engagement history, and the accounts you follow.

Trending Topics: Discover trending hashtags, challenges, and topics that are currently popular on Instagram.

Discover New Accounts: Find and follow accounts that align with your interests, such as influencers, brands, or creators in specific niches.

Explore by Category: Navigate through different categories, such as art, travel, food, fashion, and more, to explore content tailored to your preferences.

IGTV and Reels: Explore a variety of IGTV videos and Reels created by users around the world, providing entertainment and inspiration.

Discovering and Following Users on Instagram

Here’s how you can discover and follow users on Instagram:

Explore Page: Explore the Explore page to find recommended accounts based on your preferences, engagement, and trending content.

Hashtags: Search for hashtags relevant to your interests and explore the posts under those hashtags to find users sharing similar content.

Following Suggestions: Instagram suggests accounts to follow based on your interactions, mutual connections, and popular accounts in your network.

Recommendations: Engage with the content of accounts you already follow to receive recommendations of similar users or related content.

User Interactions: Pay attention to users who engage with your posts or leave meaningful comments, and consider following them back.

By actively exploring and following users on Instagram, you can build a diverse and engaging network, discover new perspectives, and create meaningful connections within the Instagram community.

Keeping up with Instagram Updates and Features

Instagram constantly introduces new updates and features to enhance the user experience and provide exciting opportunities for engagement.

App Updates: Enable automatic app updates on your device to ensure you have the latest version of the Instagram app.

In-App Notifications: Keep an eye on the notifications within the Instagram app for any announcements or feature updates.

Tech News and Websites: Stay informed by following tech news websites and blogs that cover Instagram updates and changes.
Community and Influencers: Follow Instagram influencers, experts, and community members who often share news and updates about the platform.

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How To Use Instagram Filters?

Last updated on May 20, 2023 By Admin

Instagram filters are a fun and well-liked feature that allows users to enhance their photos and videos with profuse visual effects. Whether you want to add a touch of nostalgia or create a vibrant look, Instagram filters can help you achieve the desired aesthetic. In this article, we will walk you through the steps of using Instagram filters to enhance your posts. Making use of Instagram filters is a simple yet effective way to add creativity and personality to your posts. Test different filters and explore the various editing tools to create visually remarkable content that stands out in your Instagram feed.

How To Use Instagram Filters?

Exploring Filter Options: Understanding the Different Types

When it comes to Instagram filters, there is a wide range of options available, each with its own unique style and effect. Here are some of the different types of filters you can explore:

Classic Filters: Instagram offers a collection of classic filters such as Clarendon, Juno, Valencia, and more, which add subtle enhancements to your photos.

Vintage Filters: These filters give your photos a nostalgic and retro look, often mimicking film camera effects with faded colours and vignettes.

Black and White Filters: Transform your photos into timeless monochrome masterpieces with black and white filters that emphasise contrast and texture.

Colourful Filters: If you’re looking to make your photos pop with vibrant and bold colors, there are filters available that intensify and saturate the hues.

Light Leaks and Lens Flares: These filters add artistic and dreamy effects by simulating light leaks and lens flares, giving your photos a whimsical touch.

Creative Filters: Instagram also offers creative filters that go beyond traditional effects, allowing you to experiment with artistic styles like painting, sketching, or graphic designs.

Applying Filters to Your Photos: Step-by-Step Guide

Open Instagram: Launch the Instagram app on your mobile device and log in to your account.

Select a Photo: Choose the photo you want to edit by either taking a new one or selecting from your gallery.

Tap the Edit Icon: Once you’ve selected the photo, tap on the edit icon located at the bottom of the screen. It looks like three sliders.

Choose a Filter: Scroll through the filter options available and tap on the one that suits your desired aesthetic.

Adjust Filter Intensity (Optional): Some filters allow you to adjust the intensity. You can do this by using the slider provided.

Apply Other Editing Tools (Optional): Instagram also offers additional editing tools like brightness, contrast, saturation, and more. Explore these options to fine-tune your photo.

Save or Share: Once you’re satisfied with the edits, tap “Done” to apply the filter and any other adjustments. You can then save it to your gallery or share it directly to your Instagram feed or story.

Adjusting Filter Intensity: Enhancing or Subduing Effects

Whether you want to make the filter’s impact more pronounced or tone it down for a subtle touch, adjusting the intensity gives you creative control. Simply tap on the selected filter again and use the provided slider to increase or decrease the effect. This flexibility enables you to enhance the mood, colors, and overall aesthetic of your photos, ensuring they perfectly match your vision and style on Instagram.

Keeping Up with Instagram Filter Updates: Staying on Top of New Features

Follow Official Instagram Accounts: Follow Instagram’s official account and their blog to receive updates on new filter releases and feature enhancements.

Engage with Influencers: Many influencers and creators share their favourite filters and new discoveries.

Join Photography and Editing Communities: Engage with communities dedicated to photography and editing on social media platforms. They often discuss and share the latest filter trends and updates.

Explore Instagram’s Discover Section: The Discover section on Instagram showcases trending content and popular filters, giving you insights into what’s new and popular.

Update Your Instagram App: Ensure you have the latest version of the Instagram app installed to access all the latest features and filter updates.

Using Filters for Videos: Adding Visual Appeal to Your Clips

By using filters for videos, you can enhance the colours, tones, and overall atmosphere of your footage. Whether you want to create a vintage look, add a dreamy vibe, or intensify the colors, filters can transform the aesthetic of your videos and make them more captivating to viewers. Simply select the desired filter before posting the video, and it will be applied throughout the entire clip. Experimenting with different filters can help you find the perfect style to make your videos stand out on Instagram.

Applying Filters to Instagram Stories: Engaging Your Audience

Using filters on your Instagram Stories is an effective way to captivate and engage your audience. Here’s why:

Visual Enhancement: Filters can instantly enhance the visual appeal of your Stories, making them more vibrant, unique, and visually appealing.

Consistent Aesthetic: Applying filters consistently across your Stories can create a cohesive and branded look, reinforcing your personal or business style.

Storytelling Enhancement: Filters can help convey emotions, moods, or themes, allowing you to enhance the storytelling aspect of your Stories.

Interactive Elements: Instagram offers interactive filters that allow your audience to interact and engage with your content, increasing participation and interest.

Stand Out: Using creative or trending filters can make your Stories stand out in a sea of content, catching the attention of your followers.

Discovering Popular Filters: Trending and Viral Styles

Exploring popular filters on Instagram can introduce you to trending and viral styles that can elevate your content. Here’s why it’s worth discovering these filters:

Stay Relevant: Using popular filters helps you stay current and connected with the latest trends on the platform.

Engage with Trends: By incorporating trending filters into your posts, you can join in on popular conversations and engage with a wider audience.

Boost Visibility: Utilising filters that are currently popular can increase the visibility of your content, as users often search and engage with these filters.

Gain Inspiration: Popular filters can inspire you to explore new creative directions and experiment with different visual styles.

Customising Filters: Personalising Your Instagram Style

Customising filters on Instagram allows you to tailor the visual aesthetic to match your personal style and create a unique look for your content. Here’s why it’s beneficial to customise filters:

Brand Consistency: By customising filters with specific adjustments, you can maintain a consistent visual identity across your Instagram feed.

Highlight Your Preferences: Adjusting filters to suit your preferences helps you showcase the colours, tones, and moods that resonate with your style.

Differentiate Yourself: Customised filters can set you apart from others, giving your content a distinct and recognizable appearance.

Reflect Your Brand: Customising filters enables you to align the look and feel of your posts with your personal brand or business.

Saving Filter Presets: Streamlining Your Editing Process

Saving filter presets on Instagram allows you to streamline your editing process and quickly apply your favourite filters to future photos or videos. Here’s why it’s advantageous to save filter presets:

Time Efficiency: Instead of scrolling through numerous filters each time, saving presets enables you to apply your preferred filters with just a few taps.

Consistency: Saving presets ensures a consistent look and feel across your Instagram posts, maintaining a cohesive aesthetic.

Personalization: By saving your favorite filters, you can tailor them to your specific preferences and create a signature style for your content.

Workflow Optimization: Presets help you maintain an efficient editing workflow, especially when editing multiple photos or videos in a series.

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How to Use Instagram for Business – Complete Guide with Tips

How To Use Instagram Hashtags For Business : Complete Guide

Last updated on February 18, 2023 By Admin

Instagram is one of the most used social media platform with over 1 billion active users. It’s also a great place for businesses to showcase their products, services, and brand. One of the most effective ways to increase your brand’s visibility and engagement on Instagram is by using hashtags. Hashtags are a way to group your content with others who are using the same or similar hashtags. When a user clicks on a hashtag, they’ll be taken to a page where they can see all the posts that have used that particular hashtag. Using relevant and popular hashtags can help you reach a larger audience and increase your post’s visibility.

How To Use Instagram Hashtags
How To Use Instagram Hashtags

To use hashtags effectively for your business, you need to make sure you’re using the right hashtags. You should research and identify relevant hashtags that are related to your business, industry, or niche. You can use Instagram’s search function to find popular hashtags, or you can use tools like Hashtagify, which can help you identify trending hashtags and their popularity

Why should you use Instagram hashtags for business?

Instagram is a popular social media platform that is widely used by businesses to market their products and services. One of the most effective ways to increase the visibility of your Instagram content is by using hashtags. Here are few reasons why you should use Instagram hashtags for business:

Increase Reach

Hashtags allow you to increase the reach of your posts by making them discoverable to people who are searching for or following that particular hashtag. This means that your content can be seen by people who are not already following your account, leading to increased visibility and potential engagement.

Boost Engagement

Hashtags are a great way to boost engagement on your Instagram posts. Using the right hashtags can help your content reach your target audience, leading to more likes, comments, and shares. This can help you build a community of engaged followers who are interested in your brand and what you have to offer.

Categorize Content

Hashtags can be used to categorise your content and make it easier for people to find what they’re looking for.

Track Campaigns

Hashtags can also be used to track the success of your Instagram campaigns. By creating a unique hashtag for a particular campaign, you can track the number of posts that are using that hashtag and monitor engagement levels. This can help you to refine your marketing strategy and make more informed decisions about future campaigns.

Increase Brand Awareness

Hashtags on Instagram can help you to increase brand awareness. By using hashtags that are relevant to your brand, you can make it easier for people to find and follow your account. This can help you to build a stronger brand identity and increase your overall reach on the platform.

Instagram hashtags are a powerful tool for businesses looking to increase their reach, boost engagement, categorise content, track campaigns, and increase brand awareness. By using hashtags strategically, you can make your Instagram content more discoverable and build a strong community of engaged followers.

Effective ways to use Instagram hashtags for business

Instagram is a powerful platform for businesses to connect with their target audience and increase brand awareness. One of the most effective ways to reach a larger audience on Instagram is by using hashtags. Here are six effective ways to use Instagram hashtags for your business:

  • Use relevant hashtags
  • Create branded hashtags
  • Research your competition
  • Use location based hashtags
  • Use event based hashtags
  • Use a mix of hashtags

Use relevant hashtags

The first step in using Instagram hashtags effectively is to find relevant hashtags that are related to your brand and the content you are posting. Make sure to use popular and specific hashtags that are relevant to your industry or niche.

Create branded hashtags

Branded hashtags are unique hashtags that are related to your brand. They can be used to promote your brand or a specific campaign. When creating a branded hashtag, make sure it is easy to remember, unique, and relevant to your brand. Encourage your followers to use your branded hashtag when they share your content to increase your brand awareness.

Research your competition

Researching your competition is an effective way to find relevant hashtags that are being used by other businesses in your industry. This can help you stay on top of industry trends and reach a larger audience.

Use location based hashtags

If your business is location-based, using location-based hashtags can help you reach a local audience. This is especially important for businesses that offer local products or services. Use specific location based hashtags, such as the name of your city or neighbourhood, to reach potential customers in your area.

Use event based hashtags

If you are attending an industry event or hosting an event, using event-based hashtags can help you reach a larger audience. Use the event’s official hashtag, as well as any other relevant hashtags that are related to the event or industry.

Use a mix of hashtags

Using a mix of popular and niche hashtags can help you reach a larger and more targeted audience. Popular hashtags can help you reach a larger audience, while niche hashtags can help you reach a more targeted audience. Make sure to use hashtags that are relevant to your brand and content.

Instagram hashtags can effectively help your business increase brand awareness and reach a larger and more targeted audience. By using relevant hashtags, creating branded hashtags, researching your competition, using location-based and event-based hashtags, and using a mix of popular and niche hashtags, you can effectively use Instagram hashtags for your business.

Instagram hashtag mistakes to avoid for businesses

Hashtags are a crucial element in any Instagram marketing strategy. They allow users to discover and engage with your content, increasing your reach and engagement. However, using the wrong hashtags or making mistakes when using them can have a negative impact on your Instagram presence. Here are some Instagram hashtag mistakes to avoid:

Using irrelevant hashtags: Using hashtags that aren’t relevant to your content will not only make it harder for your target audience to find your posts, but it can also come across as spammy.

Overusing hashtags: Using too many hashtags in a single post can be overwhelming for your followers and can be seen as desperate for attention.

Using banned hashtags: Instagram has a list of banned hashtags, and using them can lead to your posts being hidden or even removed from the platform.

Using generic hashtags: Using overly general hashtags like #love or #happy won’t help your content stand out in a crowded Instagram feed.

Not researching hashtags: Not taking the time to research and use relevant, trending hashtags can limit your reach and potential engagement.

Ignoring niche hashtags: Focusing solely on popular hashtags means missing out on niche communities that could be interested in your content.

Not varying your hashtags: Using the same hashtags repeatedly can result in your content becoming stagnant, and your followers losing interest.

Ignoring location-based hashtags: For businesses that rely on local audiences, not using location-based hashtags can be a missed opportunity for exposure.

Using hashtags in the caption only: Using hashtags only in the caption can make it harder for users to engage with your post, as the caption will be truncated in the feed.

Not creating branded hashtags: Branded hashtags can help promote your business and create a sense of community around your brand. Not using them means missing out on a valuable opportunity to build your brand on Instagram.

By avoiding these Instagram hashtag mistakes, you can increase your chances of reaching a wider audience, driving engagement and growing your following on the platform. You can also buy Instagram accounts in bulk for business marketing.

FAQs

Do hashtags really work for businesses?

Using hashtags can be an effective way for businesses to increase their visibility on social media and reach a wider audience. When used strategically, hashtags can help businesses target specific demographics, join conversations, and increase engagement with their content. However, it’s important to use relevant and specific hashtags to avoid being lost in the sea of irrelevant content.

What are the few benefits of Instagram hashtags for business?

Instagram hashtags for business can provide several benefits, including increasing brand visibility, reaching a wider audience, attracting potential customers, increasing engagement with content, and joining relevant conversations in the community. Hashtags can also help businesses track their performance, analyse competitors, and refine their marketing strategy accordingly.

How can you grow your business with instagram hashtags?

To grow your business with Instagram hashtags, start by researching and using relevant and specific hashtags that your target audience is likely to use and follow. This will increase your visibility and attract new followers, expanding your reach and engagement. Regularly creating and sharing high quality content and engaging with your audience can also help to build brand awareness and loyalty, ultimately driving more traffic and sales.

How To Download Instagram Photos, Videos And Reels?

Last updated on November 16, 2022 By Admin

Instagram is a social networking service owned by an American company named Meta. Instagram is an application which can be downloaded by both iPhone and android users. It has some exciting stuff that you want to watch and save it for later and there are several reasons one wants to download the photos, videos and reels. Sometimes you have to give credit or you want to save some exciting products you want to buy. So there are several methods through which you can download all the stuff from Instagram, elaborated below:

Download Instagram Photos, Videos And Reels

How to Download Instagram Photos on PC/Mac?

Open the photo in the preview that you want to download from Instagram. Right click on the photo and select the “inspect” option in the opened window. In chrome’s developer console, click on “Sources”. Click on the VP folder and start expanding the folders until you find a full sized folder. Tap on the file and then click “open in new web”. Now, right click on the photon and choose the “save as option” and there you have a full sized photo.

Save Image on Instagram

From a public account it is easy to save the Instagram photo in a saved folder to look at whenever you want. To save the photo, click on the “bookmark” sign that appears below on the photo and the photo will be saved in the generic saved folder. If you want to save that photo in a certain collection then you click and hold that bookmark option till a window opens where you have already created folders or you can create new and save that chosen photo in one of those folders.

Save Instagram Photos Using Source Code

To avoid scrolling down your history in order to download your photo from Instagram or from someone else’s account then downloading through source code is a protocol without any hustle.

To save a photo with the help of source code you need to open that very specific photo and then right click on the photo which will open a window. Click on “view source”. Scroll through the code and see the meta property. For that you need to search with the help of “Control+F” and search the word meta property. Now copy the URL which is in inverted commas and starts with meta property. Paste the URL in the browser and then click right on that opened photo. Window will open and tap on “save image as”. Photos will be saved on your device.

Save Instagram Photos Using Third Party App

If you find first two options time consuming, there is a third option in our list i.e. Third Party App. It is used when people want to save pictures, but not in the Instagram app. It should be kept in mind that these might want to access your account data. In case you want a quick fix, there are other ways too like DownloadGram and fast save for Instagram. DownloadGram can work on computer and mobile. It does not require any software and assure you security. Fast save for Instagram is an app for android and does not need any copy-pasting.

Save Instagram Photos in Bulk

4K Stogram and Save-o-gram is also an option if people want to download pictures in bulk quantity.

How To Download Instagram Videos on PC?

People can use source code for downloading Instagram videos. Here are the steps;

Go and play that video which you want to download. Then right click on the specific video, then from the menu people have to select inspect “element”. Now press Ctrl +F to find the icon and type in “mp4”. Then you have to copy the link next to “src” then paste the link in the new tab then again by right click you can select save video as and enjoy.

Also Read – How to Use Instagram for Business – Complete Guide with Tips

How To Download Instagram Videos on Mobile?

On Android

Android user can download it bit easier all you have to do is;

First watch the complete video in order to download entirely. Then open “File manager” and go to Android>data>com.instagram,android>cache>videos. Your all videos will be in cache history if that got deleted you will lose all of your videos too.

On iPhone

Open Instagram play the video then click on the three dots above the video and select the copy link. Go to Safari and start Instagram video downloader, tab the download button after pasting the link. Your video is ready to be enjoyed.

After tracking download progress, then select the share icon and tab “save video” to get it in your gallery.

How to Download Instagram Videos Online?

In order to get Instagram videos online people can use a Third Party App. Best downloader of 2022 are;

  • InstaDownloader
  • DownloadGram
  • W3toys
  • Video downloader
  • Instaoffline
  • KeepVid

How To Download Instagram Videos From Private Account?

To download private Instagram account video, download “Save Insta” first. Open your account there and follow the below steps.

  • Open your PC and get your account logged in then go to the video of that private account and copy link.
  • Then paste the video link in the box.
  • Then, press the copy button and paste the text in the new web page. Then, select all text and copy it.
  • Now go back to the private account and paste the copied text to the third box.
  • Select view button video will appear immediately you can download and save it in the gallery.

Also Read – How to Convert a Personal Instagram Account to a Business Account?

How To Download Instagram Reels Using Third Party App?

By using these tools a person only has to copy and paste the link into the app and just tab on download and you are done. Some apps are Reels video Downloader for Instagram, AhaSave Video Downloader and ETM Video Downloader.

How To Download Instagram Reels Using Screen Record?

On iPhone

To record the screen for the sake of video saving, you need to go to “setting” , navigate to “control centre” and add “screen recording”. Now play the video in Instagram you want to save and tap the record button from the control centre. Record the video and hit the button again. Video is downloaded.

On Android

You can do screen recording just by swiping down from the top screen tab. Now just use the smartphone in a regular way and go to that video which you want to save your phone will record it and let it be saved in your gallery.

Save Instagram reels to Watch Later

To save a reel you need to open that specific reel and tap three dot buttons on the bottom right corner. “Saved” sign will pop up in the middle of your screen and you can access the reel in your saved folder of Instagram.

Conclusion

Instagram is a very popular app and it has become primary source of entertainment. If you want to download/save the Instagram reels, photos and video, well then, now you know.

Also Read – How to Download Twitter Videos on Android or iOS Mobile, PC or Desktop?

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Latest Instagram Statistics, Facts, And Trends (2022)

Last updated on November 16, 2022 By Admin

Instagram celebrated its tenth birthday last year, but the site has gone a long way from its inception more than a decade ago. In this article, we’ll look at some Instagram statistics that reflect the state of the photo and video-sharing network this year, also where it may be headed in the future.

Instagram was developed in 2010 and gained huge fame during the shortest period of 10 years. In the social media platforms race, you can now boldly say that Instagram is one of the market leaders. This success is only possible due to the ever-changing statistics that this platform has given to its users.

71% of Instagram users fall in the young age group, so you can also expect a great business outcome that can be drawn out by an aptly proposed marketing strategy. Moreover, you can also get bread & butter to your table by the proper monetization of your Instagram account.

Those who don’t want to use this platform as a photo-sharing booth only want to do some business productivity. We have to say that there are many features that can help you grow your business.

Latest Instagram Statistics, Facts, And Trends

Let’s get into some of the Latest Instagram Statistics, Facts, and Trends in 2022

Facts

First, let’s talk about the facts that are associated with Instagram. 

Instagram was founded by Kevin Systrom and Mike Krieger in 2010 and the current head of Instagram is Adam Mosseri. Its headquarter is at Par, California. It was introduced on October 6th 2010 and the very first post was uploaded on July 16th, 2010    

  • If we evaluate the branding & marketing area, Instagram wins the battle of success in this respective dimension because visual illustrations & brand images prove to be the most captivating aspect to the user in this regard; given this perspective, no other platform can beat the visual effectiveness of Instagram’s UI.
  • Instagram is the 5th most visited site in the world.
  • Its users spend 5hours of their day on Instagram. People are more into Instagram because they want unfiltered content. 
  • Instagram remains the best in grasping a huge amount of users from India. Remains the second in this race. More than half of US users are female.

Statistics

It’s time to talk about the most important part, and that is business statistics. Everyone in the world is in the race to grow money, so why don’t you? Engage in the statistics and grow your business now.

170 Million users of US on Instagram

The United States is now the second-largest Instagram viewership in the world. Instagram’s audience share in the United States has risen considerably, increasing by 54 million between 2019 and 2021. When subdivided by age, that’s the largest Instagram user category. The second-largest demographic was 18 to 24-year-olds, who accounted for 25.7 percent of all users. As a result, more than half of all Instagram users are under the age of 34.

Approximately 1.4B people use Instagram

That’s the monthly active users on Instagram, making it the world’s fourth most popular social networking site. Facebook, YouTube, and WhatsApp are the only platforms having more users. Ironically, it indicates that Instagram has risen two places in the rankings in the last two years.

  • It had only 1 billion users in 2019 and was placed sixth.
  • Instagram is the world’s fifth most popular website as of 2021
  • In Similarweb’s global rankings of websites based on total monthly traffic, Instagram is ranked fifth. It receives over 6.6 billion monthly visitors, equating to a little over six visits per active monthly user.
  • Influencer marketing is one of the speediest strategies to grow a business. Instagram has helped in this by 58% since the year of 2019
  • There are brand-supporting ads too that urge the buyers to check these brands. 
  • People are discovering new products on Instagram. And 80% are following a business page.
  • Instagram users spent an average of 30 minutes per day in 2020.
  • In the US this platform is the 10th most seen source of communication and according to an estimate 0.9 billion monthly visits in January 2021.
  • In 2020 Instagram was the fifth popular download on the Apple App store.
  • It has 500 million daily active users. In the US 63% of users visit daily and it has one billion monthly users but at the same time it has 95 million fake bot accounts.
  • Over half of all Instagram accounts have under 1,000 followers.
  • Instagram is the 10th most searched query globally, with 317.7Million monthly search volume.

Also Read – Powerful Instagram Tools to Boost Your Social Media Presence

Story Statistics on Instagram

  • 500+ million people use Instagram stories daily, people use the stories on a daily basis and share their own precious moments.
  • 58% users on Instagram watch personal stories in 24 hours.
  • 44% of businesses have used stories on Instagram to promote products and services.

Marketing & business Statistics in Instagram

According to a Facebook, Inc. survey, the clear majority of respondents say Instagram helps their research products and services.80% point out that they use Instagram to help them decide whether or not to buy something.

Visiting a brand’s Instagram account and reading comments to see what other customers are saying about them, or texting them to ask a question about a product or service, are examples of this research method.

  • 83-84% of Instagram users tell they help in the discovery of new products and services
  • 50% grow Influencer Marketing on Instagram Through stories and posts.
  • 90% of users use Instagram for Business purposes.
  • 81% of people use Instagram to research products and services.
  • 83% of people use Instagram to discover new products.

Also Read – The Definitive Guide to Growing Your Instagram Following 3x Faster

Latest Instagram Trends

The benefits of using social media platforms especially, Instagram has no closing step in the context of perquisites. The more you apprehend Instagram’s working algorithm, the more it becomes advantageous to you. Although Facebook holds a vast number of active users worldwide, yet this massive figure doesn’t make it that beneficial spot for businesses. Let’s look at some of the latest Instagram trends

Live-streaming

Live streaming is a very popular trend on Instagram in  2021. It’s a great way to directly communicate with your audience. Live-streaming  works when someone you follow shares a live broadcast, their profile picture will show at the top of the feed with a colorful ring around it. You can watch live-streaming on the Instagram app.

Best Practices for Instagram Live streaming

  • Give followers a chance to interact.
  • Don’t follow a script on live-streaming.
  • Check sound and video quality before live-streaming.
  • Post live announcement.
  • Save your live video after live-streaming.
  • Encourage Questions.

Educate with Instagram guides

Instagram is all about creating visual, eye-catching videos, attention grabbing 

pictures, audio content.

Create Reels

The latest trend on Instagram is Create Reels. You can create reel 15 sec to show 

your talent. Some people are creating reels for Entertainment and business purposes. Some people even use Instagram to market their products and services. 

Some other latest Instagram trends are :

  • Establish an Instagram Shop for business are being setup
  • Various hashtags used in posts and Instagram stories
  • Tagging people on Instagram posts and stories
  • Introducing any kind of new product or service through Instagram 
  • Releasing movie posters, teasers, trailers and songs on Instagram to attract an audience.

Instagram Marketing

Instagram marketing is the use of Instagram to raise brand recognition and introduce new items. Instagram allows you to personalize your brand and engage with your fans. It’s a wonderful avenue for creators and entrepreneurs wanting to develop organically, with over one billion active users on the site.

What is the best strategy to promote on Instagram?

With Instagram introducing e-commerce capabilities such as shop-able Stories, Instagram stores, and in-app checkout, you can now create a full sales funnel on the platform. To promote purchases, it’s essential to discover ways to keep consumers engaged with your company on Instagram and to sometimes prod them with discounts and shop-able posts.

Best Tips for Instagram marketing

  • Make use of a business account
  • Define your objectives clearly
  • Understand your target market
  • Improve your profile
  • Make excellent captions
  • Create an Instagram Shop
  • Instagram advertising might help you reach a larger audience.

To begin with Instagram marketing, you must first create an Instagram Business account or an Instagram Creator account. Begin by creating a personal account, then proceed with the steps above to build your company profile.

Conclusion

Instagram users don’t simply use the platform to learn about items and services. They are currently interested in and also use it to discover new ones. Using paid advertisements and sponsored posts to promote your products to your target buyers might help you take advantage of this and produce more sales and leads. Also using bulk Instagram accounts for more help to branding a products.

A great platform to have fun and to remain up to date about the ongoing processes of the world. It is even fun in growing business and developing plans.

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